⚠️ DRAFT — pending attorney review. Do not publish without legal sign-off.

Privacy Policy

Safe & Sound Home Services

This Privacy Policy explains what information we collect when you visit safeandsoundhs.com or use our services, why we collect it, who we share it with, and the choices you have. We’ve written it in plain language because we want you, or the family member helping you, to actually understand it.

If you have any questions, please call or email us using the contact information at the bottom of this page.

1. Who we are

Safe & Sound Home Services is a North Carolina limited liability company headquartered in Leland, NC. We provide aging-in-place home modification and home maintenance services to homeowners in Brunswick County and New Hanover County, North Carolina.

Business name: Safe & Sound Home Services
Mailing address: [OWNER-CONFIRM: full mailing address for the LLC]
Parent organization: Part of the Grace Investment Capital LLC family of businesses
Contact: [OWNER-CONFIRM: privacy contact email — suggest privacy@safeandsoundhs.com] / [OWNER-CONFIRM: business phone number]

When this policy says “we,” “us,” or “our,” we mean Safe & Sound Home Services.

2. What information we collect

Information you give us directly

When you fill out a form on our website (for example, to request a quote, download a guide, sign up for our newsletter, or enroll in our Founding Member program), we collect:

Your name
Your email address
Your phone number
Your mailing address (so we know whether you’re in our service area and so we can schedule visits)
Basic information about your home that you choose to share (for example, the age of the home, accessibility concerns, or specific projects you’re considering)
Any other details you choose to type into a form or share with us by phone or email

If you become a paying customer, our payment processor (see Section 4) will also collect billing details. We do not store your full credit card or bank account numbers on our own systems.

Information collected automatically when you visit our website

When you browse safeandsoundhs.com, we and our service providers automatically collect:

Your IP address and general location (such as the city or region)
Device and browser information (such as the type of phone or computer you’re using)
Pages you visit on our site, how long you stay, and how you got to us (for example, from a Google search or a link in an email)
Cookies and similar tracking technologies (see Section 6)

Information from third parties

If you click on one of our ads on Facebook, Instagram, or Google and end up on our site, those platforms may share limited information with us about how you arrived, so we can understand which ads are working.

3. Why we collect it

We use the information above to:

Respond to you when you ask for a quote, a call back, or more information.
Provide our services by scheduling visits, completing the work, following up on warranty matters, sending appointment reminders.
Process payments for our Founding Member program and other paid services.
Send you information you’ve asked for like newsletters, guides, scheduling reminders, and updates about your service.
Improve our website and services by understanding which pages and offers are most useful.
Comply with the law and protect our rights, your safety, and the safety of our employees.

We do not sell your personal information.

We share information only with companies that help us run the business, and only as needed for them to do their job. These are sometimes called “sub-processors.” Our main ones are:

GoHighLevel is our customer relationship management (CRM) and marketing platform. When you fill out a form on our website, the form data flows into GoHighLevel so we can follow up with you.
Stripe (through GoHighLevel) is our payment processor. Stripe handles credit card and subscription billing for our Founding Member program and other paid services.
Google provides Google Analytics 4, which we use to understand how visitors use the website. Google may set cookies and collect device/usage data.
Meta (Facebook/Instagram) provides the Meta Pixel, which we use to measure the effectiveness of advertising on Facebook and Instagram.
Email and SMS delivery providers used by GoHighLevel to send the messages we send you.
Our employees, contractors, and subcontractors who help deliver services in your home. Their access is limited to the information they need to do the job.

We may also share information when:

You ask us to (for example, with an adult child who is helping coordinate care for a parent. We’ll confirm that authorization before doing so).
The law requires it (such as a valid subpoena, court order, or government request).
We sell or transfer the business, in which case any new owner would be bound by this same policy until they tell you otherwise.

We do not sell, rent, or trade your personal information to third parties for their own marketing.

5. How we keep your information safe

We use reasonable administrative, technical, and physical safeguards designed to protect your information. Our main vendors (GoHighLevel, Stripe, Google, Meta) are large platforms with their own security programs.

No system is perfectly secure, though, and we cannot guarantee that information transmitted over the internet will always be safe. If we ever experience a data breach that affects your information, we will notify you as required by North Carolina law and any other law that applies.

6. Cookies and tracking technologies

Our website uses cookies and similar technologies. Cookies are small text files stored on your device. We use them to:

Make the website work properly (essential cookies).
Remember your preferences.
Measure traffic and how the site is used (Google Analytics 4).
Measure the effectiveness of our advertising (Meta Pixel).

Your choices:

Most web browsers let you block or delete cookies in the settings.
You can opt out of Google Analytics with the official Google Analytics Opt-Out Browser Add-On.
You can adjust ad-tracking settings inside your Facebook and Instagram accounts.
If your browser sends a “Do Not Track” or “Global Privacy Control” signal, we will treat it as an opt-out request for non-essential tracking to the extent technically feasible.

[OWNER-CONFIRM: confirm whether the site will display a cookie consent banner at launch — required for EU/UK visitors and increasingly for US states]

7. Your rights and choices

You can always:

Ask us what information we have about you.
Ask us to correct information that’s wrong.
Ask us to delete information we no longer need to keep.
Unsubscribe from marketing emails using the link at the bottom of every email, or reply STOP to text messages.
Tell us not to share your information with marketing partners (we don’t do this today, but you can put it in writing for the future).

If you live in California (CCPA/CPRA)

Even though we serve customers in North Carolina, our website is open to the world. If you are a California resident, you have additional rights under the California Consumer Privacy Act, including the right to know, the right to delete, the right to correct, the right to opt out of “sale” or “sharing” of personal information, and the right not to be discriminated against for exercising your rights. We do not sell personal information. To exercise these rights, contact us at the email/phone below.

If you are in the EU, EEA, UK, or Switzerland, you have the right to access, correct, delete, restrict, or object to the processing of your personal data, and the right to data portability. Our legal bases for processing are typically your consent, the performance of a contract with you, or our legitimate interests in running and improving the business. You also have the right to lodge a complaint with your local data protection authority.

Other US states

Several US states (including Virginia, Colorado, Connecticut, Utah, Texas, and others) have passed privacy laws. We honor the substance of those rights, including access, correction, deletion, and opt-out of targeted advertising, for any resident who asks, regardless of where they live.

To exercise any of these rights, contact us using the information in Section 11. We will respond within 45 days.

8. How long we keep your information

We keep your information only as long as we need it for the reasons described above. As a rule of thumb:

Quote requests and leads that don’t become customers: up to 3 years, then deleted or anonymized.
Customer records (including service history, invoices, and warranty information): for the length of our relationship plus 7 years after, which matches typical tax and recordkeeping requirements.
Marketing email lists: until you unsubscribe, plus a short suppression record so we don’t accidentally email you again.
Website analytics data: per Google’s and Meta’s standard retention settings.

[OWNER-CONFIRM: confirm 7-year customer record retention matches accountant’s recommendation]

9. Children’s privacy

Our services and website are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us and we will delete it.

10. Changes to this policy

We may update this policy from time to time. If we make a material change, we will post a notice on our website and update the “Last updated” date below. Significant changes may also be emailed to current customers.

11. How to contact us about privacy

For any privacy question or to exercise any of the rights above:

Email: [OWNER-CONFIRM: privacy contact email]
Phone: [OWNER-CONFIRM: business phone number]
Mail: Safe & Sound Home Services, [OWNER-CONFIRM: full mailing address]

If you are helping an aging parent or relative and they have authorized you to act on their behalf, please tell us so when you contact us. We may ask for confirmation from them before discussing their information.

Last updated: 2026-06-06